Toolkit available for National Poppy Day events

National Poppy Day is May 24, and for American Legion posts planning a Poppy Day event, a toolkit is available at https://www.legion.org/poppyday/toolkit.

A communications toolkit is available for download and includes a proclamation, sample media alert, press release, social media posts, graphics and talking points to ensure a consistent message is used by everyone in The American Legion Family. It also includes a tip sheet for hosting a poppy making event.

The tradition of wearing a poppy dates back to 1920, when it became the memorial flower of The American Legion Family. The American Legion Auxiliary has used poppies for many years to raise awareness and support for our nation’s veterans, active-duty servicemembers and their families.

This year, The American Legion Family is continuing to bring attention to this symbolic flower by calling upon all Americans to honor the fallen and support the living on National Poppy Day, May 24, 2019. Planning a poppy-making event and inviting local government, civic leaders and the media is an opportunity for departments, posts and units to raise awareness and funds, as donations can later be accepted when the poppies are distributed.